Cora Cloud

Marketing Specialist

About the Author

Cora Cloud is Digium's Content Marketing Specialist. She has over seven years of sales and marketing experience, working with businesses on their content and social media strategies. She worked full time while attending the University of Alabama in Huntsville, and graduated with honors, earning her degrees in Marketing and Communication Arts. She enjoys writing about Unified Communications, mobility, and millennials, and other topics to help keep SMBs informed about business communications.

4 Not-So-Obvious Softphone Selling Points

By Cora Cloud

While there is a time and a place for the desk phone (and they aren’t going away any time soon), more and more companies are jumping on the softphone bandwagon.

Customer Service Pain Points a UC Solution Can Solve

By Cora Cloud

More than 70% of consumers say that valuing their time is the most important thing a company can do to provide them with good service. When a customer calls into

Why Financial Firms Are Investing in Unified Communications

By Cora Cloud

In the highly competitive financial services industry, every piece of technology implemented makes a difference in the client’s experience. Investing in a business communications solution that maximizes efficiency and creates

Capex vs. Opex: Should You Buy or Lease Your Business Technology?

By Cora Cloud

When a business is replacing or upgrading their technology, there are several things that must be considered. What are the issues this technology will solve for the business? Can the

Building the Business Case: Convincing Your Boss to Upgrade the Phone System

By Cora Cloud

As more and more legacy phone systems are reaching their end of life, system administrators all over the country are researching their options and taking on phone-system replacement projects for